NASHVILLE, Tenn.–Named presenting sponsor of House Beautiful’s 2019 Whole Home Project Concept House, LG Electronics USA is spotlighting the marriage of healthy living and design at one of the nation’s premier show home events. Back this year in its second iteration, the custom-built concept home features design cues and product innovations that highlight the prevalent demand for healthier living and sustainability in home design.
Located in Nashville – nearby the state-of-the-art LG washing machine factory in Clarksville – the 2019 Whole Home Concept House is “powered by” innovations from LG, the most-awarded home appliance brand in the United States.123 Devoted to better living through design, the house showcases two dozen cutting-edge LG products, from advanced laundry appliances, air purifiers and vacuums, to state-of-the-art LG OLED TVs and ultrawide computer monitors. The sprawling kitchen also features built-in appliances from LG’s luxury kitchen appliance brand Signature Kitchen Suite.
Throughout the 6,201-square-foot home, guests will discover three unique laundry rooms – each featuring LG innovations that are CERTIFED asthma and allergy friendly® by the Asthma and Allergy Foundation of America (AAFA).
“At House Beautiful we believe our homes should be a refuge that helps you recharge and unplug from our busy external lives—and that if you design it well, you will live a happier and healthier life. This is why we have been so excited to partner with LG, incorporating their beautifully designed and health-focused home appliances into the Whole Home Concept House, as they are proof that thoughtful design fosters a life well-lived,” said House Beautiful’sMarket Director, Carisha Swanson.
“Consumers are increasingly incorporating healthy living elements into their daily routines – and LG knows that a happier, healthier life starts at home,” said David VanderWaal, senior vice president of marketing, LG Electronics USA. “LG home appliances deliver proven solutions for creating a healthy home with a portfolio of asthma and allergy friendly certified laundry innovations and air purifiers, along with convenience and elevated design to fit your lifestyle. All that while giving you peace of mind with the industry’s most-awarded home appliance brand.”
Proven solutions for creating a healthy home
LG is first in the industry to offer a portfolio of CERTIFIED asthma & allergy friendly® appliances that includes both laundry innovations and air purifiers. LG’s “Ultimate Laundry Room” features LG front-load and top-load washers with an advanced Allergiene™ wash cycle that removes 95 percent of pet dander and dust mites.4 Unique to the brand is the LG Styler steam closet, which removes 99 percent of allergens and bacteria from clothing, pillows and stuffed animals with the gentle power of steam – no chemicals.4 Throughout the home, the LG PuriCare™ 360°Air Purifiers (model AS560DWR0) remove more than 90 percent of airborne allergens5 while enabling users to monitor home air quality with intelligent LED indicator lights.
Convenience and design that fits your lifestyle
LG’s innovative solutions deliver added convenience with advanced technologies and designs to fit a range of consumers’ lifestyles, and each offers elevated design with premium finishes and thoughtful details. Key innovations found within the Whole Home Concept House include:
- TurboWash™ 360 Washing Machine (WM9000HVA): ENERGY STAR® certified washer that uses five powerful jets with variable sprays to surround clothes from multiple angles so detergent can penetrate deep into fabrics for a complete clean – even for big loads – in under 30 minutes.
- LG SideKick™ (WD200CV): innovative pedestal washer that sits beneath the main front-load washer offers consumers the convenience of washing two loads at once, or tackling small loads that can’t wait.
- LG Styler (S3MFBN): Advanced steam closet that refreshes clothing and reduces odors and light wrinkles in as little as 20 minutes, helping extend the life of clothing in between regular laundering. Showcased in the laundry and master closet; LG Styler provides unmatched flexibility for any home – no plumbing required – and its sleek design and finish choices (white or new, full-length mirror) transition easily into any décor or space.
- LG CordZero A9 Stick Vacuums (A907GMS): Powerful cordless suction delivers up to 80 minutes of uninterrupted performance with powerful suction and an intensive 5-Step Filtration System designed to catch 99.99 percent of dust and dirt.6
For the ultimate in convenience and control, all LG products featured in the home are equipped with smart technology, enabling users to control key features from anywhere with the ThinQ™ mobile app or by using voice commands via Amazon Alexa and the Google Assistant.
Peace of mind with the most-awarded home appliance brand
LG earned the #1 rating in overall customer satisfaction across its home appliance portfolio that includes kitchen and laundry appliances, according to the just-released 2019 American Customer Satisfaction Index® (ACSI) ratings.1 LG home appliances were rated second to none in overall product quality and value again this year, and took home the highest rankings in laundry for the second year in a row.2 In addition, LG has earned more J.D. Power customer satisfaction awards for kitchen appliances than any other manufacturer three years in a row.3
The Whole Home Concept House will be open to the public from Oct. 18 through Nov. 3, and all ticket proceeds benefit the Nashville Symphony. The home will also be featured within House Beautiful’s November Issue, on newsstands Oct. 22, 2019.
Courtesy of -(BUSINESS WIRE)-