Welcome to Home Improvement Retailer

Welcome to Home Improvement Retailer. I realize operating a business keeps you busy and it’s important to use your time wisely. So, I appreciate your connecting with us to find out how the resources we offer can help improve your business and make it more successful.  

Granted, you could spend endless hours accessing updates about the home improvement industry on the “information highway”. But, gathering random bits of information becomes a thankless task if it takes the focus away from the immediate concerns of your business.

Technological innovations have transformed the industry and impacted how you engage customers. Shoppers are more demanding and have certain expectations when they visit brick-and-mortar stores. They want a richer, more authentic experience than what they typically receive from e-commerce retailers. But, mostly they like talking to someone who can answer their questions, and to see, feel and hold the products want to buy.

This Home Improvement Retailer website was created for a variety of reasons. And, each one supports our vision to create an online community that connects you to the right people and the right information at the right time.

Being inquisitive, I have a natural curiosity about the world. I enjoy sharing useful information and getting answers to complex questions. I also want to know what’s on your mind and understand the things about this business that just drive you up a wall. I suppose asking “who, what, where and why” is in my DNA and something I was born to do.

You can count on our staff at Home Improvement Retailer to connect you to resources that offer practical solutions to everyday business problems. We’re committed to keeping you in the loop about hot products, industry news, trends and much more.

Just as important, our site is the place to receive updates on manufacturers and gain fresh perspectives from industry observers on important topics of interest to you. I believe investing a little time with Home Improvement Retailer a couple of days a week will pay off in no time flat.

Please share your ideas and comments with me at Wanda@HomeImprovementRetailer.com.

 

Wanda Lenoir
Editorial Director

 

About Wanda:

Wanda has spent the last 21 years providing the retail hardware industry with information designed to optimize the profitability of their businesses. Wanda was formerly the managing editor of Hardware Retailing, published by the North American Retail Hardware Association. In this role, Wanda was responsible for all subject matter and content sourcing decisions.
Wanda has spent the bulk of her retail career with True Value. Her experience working directly “in the industry” provides home improvement professionals with a unique perspective on the type of information that is most valuable, and actionable to the retail trade.