With the coronavirus still causing cancellations of in-person events, with the hope of some returning this summer, many vendors, distributors, retailers and other industry participants are turning to virtual conferences and exhibits. Last fall, Home Improvement Retailer launched their first All Industry Show Preview (AISP) offering manufacturers an outlet to showcase their products, news announcements and more, in the coronavirus-safe setting of the online world. That HIR Fall ’20 AISP was a huge success and HIR has followed it with their Spring ’21 AISP.
The HIR Spring ’21 All Industry Show Preview opened on March 8th, 2021. It was announced in HIR’s twice-weekly electronic newsletter and the show-dedicated weekly newsletter. As a result of the original announcement, over 20,000 potential visitors, serving in a wide variety of positions within the industry, were invited. As a result, over 400 visitors came to the Spring ’21 virtual show floor to visit the vendors. From that group of visitors in the first week, 304 sales leads were generated. That’s 75%!
The HIR Spring ’21 AISP runs through Memorial Day weekend, closing out on May 31st at midnight. Be sure to come visit the virtual show floor, or contact one of our sales representatives if you’re interested in securing your space.
CONTACT A REP:
Midwest & Great Lakes
North & Southeast